Lodestar/Strategian Innovation Research Findings Published in Journal of Business Strategy

Lodestar/Strategian Innovation Research Findings Published in Journal of Business Strategy

Princeton, NJ, October 5, 2016 – Lodestar and Canadian alliance partner Strategian announced today that an article based on recent research on innovation orientation, culture, and performance inside Fortune 1000 companies has been published in the January, 2015 issue of Journal of Business Strategy.

The article abstract and subscription information to the Journal can be accesses at http://www.emeraldinsight.com/doi/abs/10.1108/JBS-12-2013-0115. The publication was authored by C. Brooke Dobni, Ph.D. and Mark Klassen, Ph.D., both at the Edwards School of Business at the University of Saskatchewan and Strategian principles, and W. Thomas Nelson, Jr., Ed.D., Lodestar President and CEO.

The article represents a continuation of published research that began with Innovation Nation? Innovation Health Inside the Fortune 1000 in 2013. Tom Nelson, commented, “These findings continue to suggest that large US corporations still have a long way to go in pulling together a formalized approach to innovation and a culture to nurture innovation initiatives.”

About Lodestar

Lodestar is an advisory services firm that helps clients create, manage, and utilize information and intelligence of all kinds to solve complex business problems. Our work has two goals: improve business performance and drive growth.

The firm is built around five major practice areas – marketing research and decision sciences, information management, innovation, marketing effectiveness, and strategy acceleration. We also offer specialized services in areas such as competitive intelligence, technology scouting, intellectual property assessment, future forecasting, performance measurement, marketing effectiveness, ROI assessment, strategic planning, sales force effectiveness, and go-to-market strategy.

Lodestar works with Fortune 1000 and SMB clients across a variety of industries, including financial services, healthcare and life sciences, media, publishing, technology, professional services, manufacturing, and the public sector.

For more information visit us at www.lodestarAP.com or via Donatella Monica at donatella.monaco@LodestarAP.com.

About Strategian

Founded in 1995, Strategian is an applied research and consulting firm, and the thought leader on innovation in Canada. Strategian developed InnovationOne, an innovation management approach aimed at helping organization develop systematic approaches to innovation. InnovationOne is premised on rigorous peer reviewed research combined with experience in consulting engagements across a variety of industries and business types. Our approach is rooted in the belief that innovation capabilities are essential for developing sustainable growth, and it will prove to be the next level of competitive advantage for organizations.

For more information visit us at www.LodestarAP.com or via Carol Nelson at 215.208.7729 or cnelson@lodestarlink.com

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